The Aura Archive
Sensory lifestyle creator. Fragrance storyteller. Editorial short-form strategist.
Who Is Behind The Archive
The Aura Archive is a sensory editorial platform built around fragrance, beauty, ritual, and atmosphere. Founded by Jasmine — sensory lifestyle creator, fragrance storyteller, and verified Sephora creator — the platform blends cinematic short-form content with deeply considered editorial writing.
Brand partners include Ruggable, Merit Beauty, Sephora, and Nordstrom. Known for producing viral short-form content — with individual videos reaching 23.7M+ views — Jasmine creates content that is sensory, atmospheric, and designed to convert quietly.
Platform Presence
Instagram: 14K followers · 312 posts · Verified · Sephora Creator
TikTok: 7K followers · 84.4K likes
Viewed Content: 23.7M views · 3.4M views · 1.5M views (pinned)
Audience: Fragrance & beauty enthusiasts, 25–34, English-speaking, US-centric
Stats last updated: May 2026. For a live conversation about current reach and campaign availability, use the inquiry form on the Partnerships page.